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在处方药推广中定义生物类似产品的认知和偏好

Mihaela Johnson1, Jessica E Thompson2, Avery A Tilley2

  • 1From the RTI International, Research Triangle Park, NC (MJ, JET, AAT); U.S. Food and Drug Administration, Office of Prescription Drug Promotion, Silver Spring, MD (KJA, ACO). mjohnson@rti.org.

Journal of the American Board of Family Medicine : JABFM
|April 29, 2025
PubMed
概括

消费者和医疗保健专业人员对处方生物类似药的理解有限,这表明需要更清晰的沟通和教育,以提高对这些重要药物的认识和接受.

关键词:
广告 广告 广告 广告生物类似药品 生物类似药品了解理解理解理解理解理解直接面向消费者的广告披露 披露 披露 披露卫生沟通健康沟通患者教育 患者教育感知 感知 感知 感知处方药物 处方药物 处方药物公共卫生 公共卫生量化研究 量化研究

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