从盘子到帖子:通过Instagram的内容分析来探索#家庭用餐的表现
Eloise-Kate Litterbach1,2,3, Emily Denniss4,5, Georgia Middleton6
1Australian Centre for Behavioural Research in Diabetes, Suite G01, 15-31 Pelham Street, Carlton, Victoria 3053, Australia.
Health promotion international
|June 11, 2025
概括
社交媒体经常展示理想化的家庭用餐,可能给父母带来不切实际的期望. 这项研究分析了Instagram帖子,发现了分阶段的内容和快速食谱,但也强调了根据每天的时间对各种食物的看法.
科学领域:
- 社会科学 社会科学 社会科学
- 营养科学 营养科学
- 媒体研究 媒体研究
背景情况:
- 在社交媒体平台上经常讨论家庭聚餐.
- 现有的研究缺乏对社交媒体上关于家庭用餐的特定内容的理解.
- 社交媒体是食品和营养信息的重要来源.
研究的目的:
- 在Instagram上探索家庭用餐的描绘.
- 分析家庭用餐帖子的内容,标题和参与度.
- 根据一天中的时间来识别家庭饮食观念的差异.
主要方法:
- 在Instagram帖子上进行了混合方法的内容分析.
- 在14周的时间里,从四个特定标签 (#familymeals, #familybreakfast, #familylunch, #familydinner) 的顶级帖子中收集了数据.
- 在REDCap中使用编码框架来分析帖子细节,包括视觉内容,标题,参与度和帐户类型.
主要成果:
- 分析了来自359个独特账户的总共564个帖子,其中大多数账户由女性经营,主要以食品/饮料内容为主.
- 帖子经常描绘着阶段式的,上菜的餐点,标题提供餐点,快速/简单的食谱和链接.
- 根据标签的内容有所不同,这表明人们对早餐 (自由选择的食物),午餐 (结合) 和晚餐 (自家做饭) 的看法不同.
结论:
- 虽然Instagram的家庭用餐内容提供了诸如食谱之类的实用提示,但"完美"的餐饮描述的普遍性可能会给父母带来不切实际的期望.
- 需要进一步的研究来了解这些表现对父母的影响.
- 有机会利用Instagram推广现实和健康的全日制家庭用餐实践.
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