在美国Facebook用户中发布与健康有关的内容的流行率和预测因素:一项跨部门调查研究
Richard Bannor1, Ran Xu1, Jolaade Kalinowski2
1Department of Allied Health Sciences, University of Connecticut, Storrs, CT 06269-1101, USA.
概括
大多数Facebook用户在网上分享健康内容. 诸如男性性别,教育和慢性疾病等人口统计数据预测健康帖子更频繁,而年龄较大和平台使用时间较长则预测更少.
科学领域:
- 社交媒体和健康沟通
- 数字健康行为数字健康行为.
- 公共卫生信息学 公共卫生信息学
背景情况:
- 与健康相关的内容在Facebook上很常见.
- 对于典型的用户在Facebook上发布习惯,内容类型和与健康相关的用户特征的理解有限.
研究的目的:
- 评估用户在Facebook上发布有关健康状况,行为和信息的频率和预测因素.
主要方法:
- 在2508名美国成年Facebook用户中进行了横截面调查.
- 评估发布关于健康状况,行为和信息的频率.
- 分析了发布行为的人口统计和平台使用预测因素.
主要成果:
- 68.7%的用户至少发布了一种健康类型的内容,41.6%发布了所有三种类型的内容.
- 发布流行率:47%的条件,56.7%的行为,62.7%的信息.
- 频繁发布的预测因素包括男性性别,高级教育,更高的参与度,更多的朋友和慢性疾病. 年龄较大和Facebook使用时间较长与发布频率较低有关.
结论:
- 大多数美国成年Facebook用户分享与健康相关的内容.
- 特定的用户特征和平台参与度影响健康内容的共享.
- 需要进一步研究动机和信息真实性评估.
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