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评估自然暴露对食物感知和选择行为的影响
Charles Spence1, Mayukha Pillay1
1Crossmodal Research Laboratory, Department of Experimental Psychology, University of Oxford, Oxford, UK.
Appetite
|July 2, 2025
概括
接触自然,真实或虚拟,影响食物选择和味道感知. 与自然有关的刺激鼓励更健康,可持续的饮食,可以减少食物浪费.
科学领域:
- 环境心理学 环境心理学
- 感官科学 感官科学
- 消费者行为 消费者行为
背景情况:
- 生物爱,或自然效应,正在引起人们的注意.
- 关于大自然对食物选择和风味感知的影响的研究有限.
- 了解这种联系对于公共卫生和工业至关重要.
研究的目的:
- 审查与自然有关的刺激对食物选择和多感官味道感知的影响.
- 探索不同形式的自然暴露如何影响消费者行为.
- 讨论对食品,健康和设计行业的影响.
主要方法:
- 现有研究的叙事历史审查.
- 分析涉及真实,人工,数字和虚拟自然刺激的研究.
- 检查对受自然影响的食物和饮料的感官和快乐反应的研究.
主要成果:
- 自然相关的刺激始终推动消费者选择更健康,更可持续的食物.
- 唤起自然 (如颜色,声音) 影响对食物和饮料的感官和快乐反应.
- 打开自然环境可以减少食物浪费和更健康的饮食.
结论:
- 通过各种形式与大自然的接触,积极影响食物选择和饮食行为.
- 唤起自然元素可以增强对食物和饮料的感知和享受.
- 这些发现对促进健康饮食和可持续消费有重大影响.
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