阻碍公众参与生物多样性保护的障碍
Emily A Gregg1, Georgia E Garrard1,2, Sarah A Bekessy1
1ICON Science Research Group, School of Global, Urban, and Social Studies, RMIT University, Melbourne, Victoria, Australia.
概括
让公众参与生物多样性保护需要了解心理,社会和结构障碍. 定制的沟通策略对于克服这些挑战和促进支持生物多样性的行动至关重要.
科学领域:
- 保护科学 保护科学
- 行为科学 行为科学
- 战略沟通战略沟通
背景情况:
- 生物多样性丧失需要公众参与,包括消费变化,保护支持和政策倡导.
- 保护组织使用教育和营销等干预措施来促进支持生物多样性的态度和行为.
- 激励公众参与保护工作是一个重大挑战.
研究的目的:
- 使用战略沟通方法,对公众参与保护的障碍进行概念化.
- 探索这些障碍在不同受众群体之间如何根据参与度不同而有所不同.
- 确定有效的沟通策略,以克服已识别的障碍.
主要方法:
- 利用战略沟通框架来分析保护参与的障碍.
- 检查了心理,社会和结构性障碍,如缺乏知识,价值观失调和低自我效能.
- 考虑基于当前参与度的受众细分 (例如,意识到与活跃).
主要成果:
- 确定了关键障碍:缺乏知识,价值观失调,自我效能低,个人/社会相关性低,结构上限.
- 承认这些障碍在保护,行为和社会变革文献中得到了记录.
- 突出了各种受众类型中障碍的不同表现.
结论:
- 有效的沟通策略包括提高意识,以价值为基础的信息传递,社会规范,呼吁采取行动,社会动员和宣传.
- 了解个人行为,受众类型和社会背景对于成功的保护参与至关重要.
- 为特定的障碍和受众量身定制沟通方法是推动生物多样性保护行动和社会变革的关键.
关键词:
观众是观众,观众是观众行为行为行为行为行为.通信通信是指通讯的通讯方式.基于社区的保护保护.一个有趣的行为.沟通 沟通 沟通 沟通基于社区的保护.公众 公众 公众 公众 公众 公众.传播,基于社区的保护,受众,行为.更多相关视频
相关概念视频
What is Conservation Biology?
18.7K
Conservation biology is a scientific field that focuses on the preservation of biodiversity in order to protect ecosystems while meeting the needs of the human population. Humans require properly functioning ecosystems to maintain our supply of natural resources, including food, medicines, and building materials.
18.7K
Threats to Biodiversity
22.9K
There have been five major extinction events throughout geological history, resulting in the elimination of biodiversity, followed by a rebound of species that adapted to the new conditions. In the current geological epoch, the Holocene, there is a sixth extinction event in progress. This mass extinction has been attributed to human activities and is thus provisionally called the Anthropocene. In 2019 the human population reached 7.7 billion people and is projected to comprise 10 billion by...
22.9K
Biodiversity and Human Values
13.4K
Human civilization relies on biodiversity in many ways. Sudden changes in species biodiversity result in environmental changes that can modify weather patterns and therefore human civilizations.
13.4K
Conservation of Small Populations
13.6K
Small population sizes put a species at extreme risk of extinction due to a lack of variation, and a consequent decrease in adaptability. This weakens the chances of survival under pressures such as climate change, competition from other species, or new diseases. Large populations are more likely to survive pressures such as these, as such populations are more likely to harbor individuals that have genetic variants that are adaptive under new stresses. Small populations are much less...
13.6K
Conservation of Declining Populations
9.7K
Conservation of declining population focuses on ways of detecting, diagnosing, and halting a population decline. The approach uses methods to prevent populations from going extinct.
9.7K
Habitat Fragmentation
17.9K
Habitat fragmentation describes the division of a more extensive, continuous habitat into smaller, discontinuous areas. Human activities such as land conversion, as well as slower geological processes leading to changes in the physical environment, are the two leading causes of habitat fragmentation. The fragmentation process typically follows the same steps: perforation, dissection, fragmentation, shrinkage, and attrition.
17.9K


