探索AR存在和个人规范对博物馆参观者亲环境行为意图的影响

Ling Zhang1, Yangyan Yin1, Lexin Liu1

  • 1School of Culture Tourism, Guangdong University of Finance & Economics, Guangzhou, 510320, People's Republic of China.

Scientific reports
|July 15, 2025
PubMed
概括

博物馆中的增强现实 (AR) 通过加强个人规范和鼓励亲环保意图来影响参观者的行为. 这项技术提高了对后果的认识,促进了责任和指导行动.

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