推算法对用户采用健康信息的意图的影响:信任信念是否起作用?
Yaling Luo1, Zerui Zhao1, Xiaojuan Xu2
1School of Public Administration, Sichuan University, Chengdu, Sichuan 610065, China.
概括
推系统通过信任来促进健康信息的采用. 诚信信念是关键,而隐私问题可能会阻碍采用,特别是基于个人资料的建议.
科学领域:
- 信息科学 信息科学 信息科学
- 医疗信息学 医疗信息学
- 人与计算机的交互
背景情况:
- 推系统被广泛使用和有效.
- 了解它们对健康信息采用的影响对于在线健康社区至关重要.
研究的目的:
- 调查以社会和个人资料为导向的建议如何影响用户采用健康信息.
- 探索信任信念 (能力,仁慈,诚信) 的调解作用和隐私问题的缓解作用.
主要方法:
- 针对以社会和个人资料为导向的建议,进行了场景实验.
- 基于知识的信任理论指导了这项研究.
- 后勤回归和引导被用于数据分析.
主要成果:
- 这两种推类型都与信息采用意向有正相关.
- 能力,仁慈和诚信的信念调解了这段关系.
- 隐私问题显著减轻了影响.
结论:
- 社会和个人资料建议通过基于知识的信任来增强健康信息的采用,诚信信念是最有影响力的.
- 隐私问题负面地缓和了面向个人资料的建议对信任信念和采用意向的影响.
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