环境和文化因素如何塑造红色旅游行为意图:一个温和的调解模型
Cong Chen1,2, Yinghui Lai1, Chenjing Huo3
1School of Educational Sciences, Hunan Institute of Science and Technology, Yueyang, China.
Frontiers in psychology
|July 24, 2025
概括
红色旅游体验通过感知到的环境恢复性来增强行为意图. 文化认同加强了这种联系,突出了意识形态场所对情感恢复和身份的双重影响.
科学领域:
- 环境心理学 环境心理学
- 遗产旅游研究 文化遗产旅游研究
- 文化认同研究 文化认同研究
背景情况:
- 红色旅游,专注于革命历史,是一个不断增长的行业.
- 了解访问后的意图对于目的地管理至关重要.
- 在红色旅游业中,环境感知和文化认同的作用未被充分探索.
研究的目的:
- 调查环境恢复性感知的调解作用.
- 检查文化认同的温和效应.
- 分析红色旅游体验和访问后的行为意图之间的关系.
主要方法:
- 在两个中国红色旅游景点对1,195名游客进行调查.
- 用于分析的潜伏调节结构方程建模 (LMS).
- 经过验证的尺度评估了红色旅游体验,感知到的恢复性,文化认同和行为意图.
主要成果:
- 环境恢复性的感知显著调解红色旅游体验对行为意图的影响.
- 文化认同调节了这种关系,加强了红色旅游体验对感知恢复力的影响.
- 红色旅游有助于恢复注意力和减少压力.
结论:
- 红色旅游环境提供心理恢复,加强集体认同.
- 意识形态景观促进情感恢复和社会文化参与,促进忠诚.
- 调查结果为遗产旅游战略和环境心理学提供了信息.
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