在牙科贸易卡中,Hand博士的疗法
Japnour Bhasin1, Theodore P Croll2, Andrew I Spielman3
1D1 student, NYU College of Dentistry.
概括
维多利亚时代的牙科贸易卡揭示了19世纪的营销和文化实践. 这项研究通过大卫·毕晓普·汉德博士的广告卡片分析了他的公司,详细说明了它的历史意义.
科学领域:
- 牙科的历史 牙科的历史
- 医疗营销 医学营销
- 社会历史 历史 社会历史
背景情况:
- 最近捐赠的4,071张维多利亚时代牙科广告商标卡增强了纽约大学牙科学院的牙科和医学核心的历史.
- 这些历史文物提供了对19世纪后期文化规范和牙科服务营销策略的演变的见解.
研究的目的:
- 为了检查来自宾夕法尼亚州斯克兰顿的著名医生和企业家大卫·毕晓普·汉德博士的牙科贸易卡.
- 探索Hand博士牙科公司的兴衰.
- 在维多利亚时代牙科广告的背景下,确定Hand博士名片的历史意义.
主要方法:
- 对4071张维多利亚时代牙科广告商业卡片的收集进行分析.
- 历史研究专注于大卫·毕晓普·汉德博士及其公司.
- 检查商业卡片,以了解营销技术和文化反射.
主要成果:
- 商业卡片说明了19世纪末使用的特定营销策略.
- 该研究提供了大卫·毕晓普·汉德博士公司的业务轨迹的案例研究.
- 揭示了对维多利亚时代社会习俗和公众对牙科护理的看法.
结论:
- 维多利亚时代的牙科商标卡是有价值的历史文件,反映了商业实践和社会价值观.
- 大卫·毕晓普·汉德博士的招商卡提供了一个独特的窗口,可以看到19世纪后期牙科和创业的商业化.
- 该收藏对了解牙科历史和医学史作出了重大贡献.
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