马主在网上寻找健康信息:一项混合方法研究
Laura Haase1,2, Julia Winter2, Sophia Grummt1
1Carl Gustav Carus Faculty of Medicine, Institute for Medical Informatics and Biometry, Technische Universität Dresden, Dresden, Germany.
Frontiers in veterinary science
|August 7, 2025
概括
寻求在线健康信息的马主在查询表述方面面临挑战,需要更好的搜索指导. 这项研究揭示了马匹健康搜索的关键信息需求,强调了需要改进的在线资源的必要性.
科学领域:
- 人与计算机的交互
- 信息科学 信息科学 信息科学
- 兽医医学 兽医医学 兽医医学
背景情况:
- 许多个人在网上为自己和其他人寻找健康信息,包括作为代理的物主人.
- 寻求动物健康的代理信息是研究不足的,尽管所有者需要在没有口头线索的情况下解释动物的症状.
研究的目的:
- 调查动物所有者的特定信息需求和在线搜索行为.
- 用马主作为一个案例研究来理解马的健康信息搜索.
主要方法:
- 一项涉及德国17名马主的混合方法研究.
- 参与者描述了过去的搜索,并根据模拟的马健康危机 (喘发作) 进行了搜索.
主要成果:
- 最初的查询侧重于疾病原因,治疗紧迫性和成本.
- 业主使用谷歌,平均每次搜索3.71个查询,平均每次查询3.81个单词.
- 搜索障碍包括难以制定精确的查询和需要指导;很少有结果被点击.
结论:
- 在线信息系统需要通过更好的指导和可靠的来源进行改进.
- 这些发现可以帮助兽医解决客户的信息需求,并加强动物健康伙伴关系.
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