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错误的信息还是教育? 对与全口腔康复相关的Instagram帖子进行比较分析
Amal Alfaraj1, Faris A Alshahrani2, Meshal Albalawi3
1Department of Prosthodontics and Dental Implantology, College of Dentistry, King Faisal University, Al-Ahsa, Saudi Arabia.
Frontiers in dental medicine
|August 8, 2025
概括
关于全口腔康复 (FMR) 的Instagram内容在很大程度上是不准确的,以营销为重点,牙科专业人员的投入有限. 改善FMR信息需要更多的专家内容和对社交媒体的监督.
科学领域:
- 口腔健康 口腔健康
- 牙科公共卫生 牙科公共卫生
- 卫生沟通健康沟通
背景情况:
- 像Instagram这样的社交媒体平台越来越多地用于传播健康信息.
- 全口腔康复 (FMR) 是一种复杂的牙科手术,公众并不广泛理解.
- 需要评估Instagram上共享的FMR信息的质量和准确性.
研究的目的:
- 分析与全口腔康复 (FMR) 相关的Instagram内容的性质和准确性.
- 识别与FMR帖子相关的内容类型,海报角色和参与度量.
- 评估Instagram上关于FMR的事实与非事实信息的普遍性.
主要方法:
- 使用FMR相关标签对144个Instagram帖子进行横截面内容分析.
- 文章按内容类型,海报角色,参与度指标和信息准确性进行分类.
- 统计分析以比较不同内容类别的变化.
主要成果:
- 大多数职位 (75.7%) 是以营销为导向的,只有9%是教育.
- 很大一部分帖子 (86.8%) 包含非事实或误导性信息.
- 牙科专业人员只撰写了5.6%的内容,实际和非实际帖子之间的参与度没有差异.
结论:
- 由于普遍的错误信息和牙科专业人员缺乏参与,Instagram提供准确牙健康信息的潜力受到破坏.
- 提高Instagram上FMR信息的可靠性需要更多的专家参与和内容监督.
- 未来的研究应该专注于在社交媒体平台上推广基于证据的牙科信息的策略.
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