分歧的负面话语偏见社会经验:在一次大规模的公共活动中进行实验
Joaquín Ponferrada1, Jeremias Inchauspe1, Federico Zimmerman2,3,4
1Cognitive Neuroscience Center, University of San Andrés, Buenos Aires, Argentina.
概括
在公共场合,消极的语言和分裂的信息可以显著影响人们对享受和表现的感知. 这些效应在大量人群中被观察到,证明了语言框架对群体感知的力量.
科学领域:
- 心理语言学 心理语言学
- 社会心理学 社会心理学
- 沟通研究 沟通研究
背景情况:
- 语言选择,特别是消极和分裂的语言,影响人类的感知和判断.
- 之前对这些效应的研究主要在受控环境中使用小组,限制了生态有效性.
研究的目的:
- 调查语言框架和价值对大规模公共聚会中的感知的影响.
- 评估分裂与共同的框架以及负面,中立或积极的问题价值如何影响感知到的享受和表现.
主要方法:
- 一个大规模的实地实验是在TEDx活动中进行的,有3139名参与者.
- 参与者在进行交互式音乐游戏后完成了调查,调查框架和问题价值被操纵.
- 测量了对主动和代理性享受的看法,以及集团内/外群的表现.
主要成果:
- 负面价值的语言降低了享受和表现的评分,特别是当与分裂的框架相结合时.
- 在公共框架下,积极的享受也减少了.
- 在对社会人口统计学变量进行控制后,这些发现仍然很重要.
结论:
- 语言操纵,即使是短暂的操纵,也可以立即改变人群对乐趣和表现的看法.
- 这些结果扩展了心理语言学模型,通过在自然,大群体环境中展示效应.
- 该研究提供了对公众沟通策略影响的见解.
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