可持续性观点和减少牛肉消费的意图:国际网络调查
Maria A Ruani1,2, David L Katz3,4, Michelle A de la Vega2
1Curriculum, Pedagogy and Assessment, Institute of Education, Faculty of Education and Society, University College London, London WC1H 0AL, UK.
Foods (Basel, Switzerland)
|August 14, 2025
概括
提高公众对牛肉的认识
科学领域:
- 环境科学 环境科学
- 消费者行为 消费者行为
- 可持续的饮食可持续的饮食
背景情况:
- 全球牛肉生产和消费对环境产生重大影响,包括温室气体排放,森林砍伐和生物多样性丧失.
- 公众对饮食选择,特别是牛肉消费对环境的影响的理解仍然有限.
- 弥合环境意识和行为变化之间的差距对于促进可持续食品系统至关重要.
研究的目的:
- 检查公众对牛肉消费对环境的影响的看法.
- 评估消费者改变牛肉摄入行为的意愿.
- 确定影响牛肉可持续饮食选择的因素.
主要方法:
- 对1367名参与者进行了一项基于网络的观察性调查.
- 收集的数据包括目前的牛肉摄入量,环境观点和行为意图.
- 使用了统计分析,包括奇平方测试和加权平均得分.
主要成果:
- 对牛肉消费的环境关注与减少摄入量的意图增加和对长期减少的抵抗力降低相关.
- 绝大多数 (76.6%) 牛肉食者表示希望减少或完全停止牛肉消费.
- 发现了一个显著的"知识-意图"差距,表明意识和行动之间存在脱节.
结论:
- 沟通牛肉对环境的影响可以激励消费者减少消费.
- 有针对性的信息和举措,如#NoBeefWeek,可以促进可持续的饮食转变.
- 需要进一步的研究来了解可持续牛肉消费的障碍和促进因素.
关键词:
牛肉过度消费的情况减少牛肉的减少气候行动就是气候行动.消费者行为 消费者行为改变饮食方式 改变饮食方式环境健康素养 环境健康素养食物的选择 食物的选择食物的感知食物的感知星球健康 星球健康可持续的食品系统 可持续的食品系统更多相关视频
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