实施联合设计方法,以促进COVID-19疫苗接种的快速反应
Cynthia Baur1, Sandra L Saperstein2, Rya L Griffis3
1Horowitz Center for Health Literacy, Department of Behavioral and Community Health, University of Maryland School of Public Health, 4200 Valley Dr., College Park, MD 20742, USA.
Vaccine
|August 14, 2025
概括
学术伙伴关系使用共同设计为LGBTQ+和多样化的社区网络创建定制的COVID-19疫苗接种信息. 这种方法建立了沟通能力和满意度,即使在紧急情况下也表现出了有效性.
科学领域:
- 公共卫生 公共卫生
- 社区参与 社区参与
- 卫生沟通健康沟通
背景情况:
- 有意义的社区参与依赖于当地协作和可访问的信息.
- 学术伙伴关系可以利用与社区组织的共同设计,甚至在公共卫生紧急情况下,如COVID-19流行病.
- 共同设计促进信任,资源共享,并纳入多样化的观点.
研究的目的:
- 描述开发COVID-19疫苗接种沟通产品的联合设计过程.
- 支持LGBTQ+群体和当地健康改善联盟的COVID-19疫苗接种信息和行为推动.
- 评估在紧急情况下共同设计的有效性.
主要方法:
- 与国家LGBTQ+组织和州卫生改善联盟建立了关系.
- 激活现有的合作伙伴关系,以支持COVID-19疫苗接种信息.
- 通过共同设计开发定制,普通语言和主要语言的通信产品.
主要成果:
- 加强合作伙伴沟通能力和快速开发量身定制的疫苗产品.
- 在12个月内保持持续的合作关系和积极的共同发展.
- 合作伙伴对共同设计过程和各种沟通材料的高度满意度.
结论:
- 该项目证明了将沟通专业知识与公共卫生倡议的共同设计相结合的价值.
- 在整个项目中整合了对共同设计有效性的强有力的评估.
- 共同设计虽然耗时,但可以适应紧急情况的快速响应和定制产品开发,需要强大的传播基础设施.
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