电子烟与怀孕:社交媒体内容分析
Grace Kong1, Rachel R Ouellette1, Amanda de la Noval1
1Department of Psychiatry, Yale School of Medicine, New Haven, CT, United States of America.
Preventive medicine
|August 15, 2025
概括
像TikTok这样的社交媒体平台在怀孕期间使用电子烟 (电子烟) 的内容多样化. 医疗保健提供者可以在线促进孕妇戒烟的关键作用.
科学领域:
- 公共卫生 公共卫生
- 社交媒体分析 社交媒体分析
- 生殖健康 生殖健康
背景情况:
- 在怀孕期间使用电子烟 (e-cigarette) 构成了复杂的公共卫生挑战.
- 社交媒体平台在与健康有关的讨论中越来越有影响力.
- 了解在线话语对于公共卫生干预至关重要.
研究的目的:
- 分析有关怀孕期间使用电子烟的社交媒体内容.
- 检查消息特征,信使属性和TikTok上的参与.
主要方法:
- 从2023年开始对170个TikTok帖子进行内容分析,涉及电子烟和怀孕.
- 消息价值的编码,信使的人口统计,地理来源和参与度量.
- 统计分析 (Chi-Square,Kruskal-Wallis) 以根据特征比较参与度和价值.
主要成果:
- 大多数帖子 (55%) 是怀孕期间反电子烟使用;12.9%是支持.
- 大多数信使都是女性 (90.6%),年龄在18-30岁之间 (53.5%),有40.9%的信使是孕妇.
- 观察到高参与度;医疗保健提供者和老年信使的帖子有更多的追随者.
- 美国的信使和那些戒烟的人更常见的是反电子烟的内容,而英国的帖子倾向于支持.
结论:
- 在TikTok上,有很多关于怀孕期间使用电子烟的内容.
- 需要进一步的研究来了解孕妇如何与这些内容互动.
- 医疗保健提供者显示出在社交媒体上促进戒烟的有效信使的潜力.
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