社交媒体和健康:整形外科住院代表的发展趋势
Abdullah Chandasir1, Krishna N Chopra, Nicole L Greene
1From the Medical College of Georgia, Augusta, GA (Chandasir); the Department of Orthopaedic Surgery, Emory University School of Medicine, Atlanta, GA (Dr. Chopra, Greene, Gorsky, Dr. Seilern und Aspang, Dr. Gottschalk, Dr. Dempsey, Dr. Hernandez-Irizarry, and Dr. Wagner); and the Department of Orthopaedic Surgery, Baylor College of Medicine, Houston, TX (Dr. Khawaja).
概括
使用社交媒体进行健康内容的整形外科住院计划,可以看到改善的参与度和排名. 这突显了计划增加居民支持的机会,并通过战略在线努力吸引顶级申请人.
科学领域:
- 整形外科手术 整形外科手术
- 医学教育 医学教育
- 数字健康数字健康
背景情况:
- 社交媒体是骨科外科住院计划与住院人员联系的越来越多的工具.
- 养生倡议对于解决居民倦怠问题至关重要.
- 这项研究考察了这些节目中的社交媒体健康内容趋势.
研究的目的:
- 研究与健康相关的社交媒体活动的趋势.
- 了解健康倡议对社交媒体参与的影响.
- 分析社交媒体存在与节目排名之间的关系.
主要方法:
- 分析了来自171个整形外科住院计划的数据.
- 对于2023年7月至2024年6月的健康帖子,Instagram和Twitter/X被监控.
- 参与率和健康得分被计算出来.
主要成果:
- Instagram是首选的平台,其中"见面和问候"帖子最常见.
- 拥有较高Doximity排名,更多居民和多样性倡议的项目发布了更多的健康内容.
- 较高的健康分数与更多的Instagram粉丝相关;中西部的计划突出了工作与生活的平衡.
结论:
- 在社交媒体上促进健康与更好的节目感知和排名有关.
- 增加社交媒体参与度可能会吸引有竞争力的申请人.
- 目前有限的健康内容表明,有机会通过社交媒体改善居民支持的计划.
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