一个社交媒体影响者拒绝科学视频的影响和用户评论:随机对照试验
Benedikt Till1, Thomas Niederkrotenthaler1, Brigitte Naderer1
1Public Mental Health Research Unit, Department of Social and Preventive Medicine, Center for Public Health, Medical University of Vienna, Vienna, Austria.
Journal of medical Internet research
|November 17, 2025
概括
拒绝科学的社交媒体视频对具有高度科学亲和感的用户的影响很小. 基于事实的评论被认为更值得信赖,但没有任何战略能够有效地抵消视频的影响.
科学领域:
- 医学研究 医学研究
- 社交媒体研究 社交媒体研究
- 对科学的态度 科学的态度
背景情况:
- 科学的拒绝在社交媒体上很普遍.
- 对影响者主导的科学拒绝视频影响的理解有限.
- 对错误的科学说法需要有效的反策略.
研究的目的:
- 探索医学科学拒绝视频在社交媒体上的影响.
- 为了评估用户对科学和科学家的态度暴露后.
- 检查用户评论策略在减轻视频影响方面的有效性.
主要方法:
- 470名成年人随机分为5个小组.
- 暴露于科学拒绝的视频或控制镜头.
- 测试了不同的评论策略 (事实,个人攻击,混合,没有).
主要成果:
- 科学拒绝视频和影响者评价不太好.
- 基于事实的评论被认为是最有信息和最值得信赖的.
- 探索性分析:研究兴趣减少,对科学家的信任增加 (可能是由于反应率).
结论:
- 科学拒绝视频对具有高科学亲和感的用户的影响很小.
- 基于事实的评论更值得信赖,但没有任何策略改变了视频的影响.
- 需要进行进一步的研究,特别是针对科学兴趣较低的弱势群体.
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