[在YouTube,Instagram和TikTok上进行妊娠终止:内容和质量分析]
Nicola Döring1, Anastasiia Shevtsova2, Claudia Schumann-Doermer3
1Institut für Medien und Kommunikationswissenschaft (IfMK), Technische Universität Ilmenau, Ehrenbergstraße 29, 98693, Ilmenau, Deutschland. nicola.doering@tu-ilmenau.de.
Bundesgesundheitsblatt, Gesundheitsforschung, Gesundheitsschutz
|December 12, 2025
概括
这项研究分析了社交媒体上的德语妊娠终止 (PT) 视频,尽管观众参与度很高,但发现内容质量缺陷. 未来需要进行干预,以提高在线共享PT信息的质量.
科学领域:
- 社交媒体在健康信息传播中的作用.
- 对数字健康内容质量的分析.
背景情况:
- 年轻人和成年人越来越多地通过社交媒体平台获取妊娠终止 (PT) 信息.
- 对于YouTube,Instagram和TikTok等平台上的PT视频的内容和质量存在有限的理解.
研究的目的:
- 在YouTube,Instagram和TikTok上调查德语PT视频的内容和质量.
- 分析提供者类型,内容主题,信息质量和观众对PT视频的反应.
主要方法:
- 从YouTube,Instagram和TikTok收集了500个受欢迎的PT视频的一个样本.
- 每个视频分析了多达20个与主题相关的评论 (N=4761).
- 用可靠性测试的代码书来评估视频和评论,并将数据分析到R.
主要成果:
- 大多数PT视频是由媒体专业人士制作的 (49%),而不是医疗保健提供者 (6%).
- 大多数视频支持支持选择的立场 (54%),涵盖医疗,心理和身体方面.
- 在健康信息中发现了显著的质量缺陷,尽管YouTube视频表现最好;TikTok视频的观众参与度最高.
结论:
- 在社交媒体上的PT视频中发现了健康信息质量的明显缺陷.
- 未来的研究和实践干预是必要的,以更好地评估和提高这些在线内容的质量.
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