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美国人高估了多少社交媒体用户发布有害内容
Angela Y Lee1, Eric Neumann2, Jamil Zaki2
1Department of Communication, Stanford University, Palo Alto, CA 94305, USA.
PNAS nexus
|December 18, 2025
概括
美国人高估了有害的社交媒体行为,认为43%的Reddit用户是有毒的,而47%的Facebook用户分享虚假新闻. 实际上,只有3-7%的用户创建最有害的内容,影响社会凝聚力.
科学领域:
- 心理学 心理学 心理学
- 社会学 社会学 社会学
- 沟通研究 沟通研究
背景情况:
- 社交媒体平台上的在线有害行为有助于社会愤世嫉俗.
- 公众对广泛的有害在线行为的看法是一个重大问题.
研究的目的:
- 调查公众对社交媒体用户参与有害在线行为的高估.
- 检查这种误解的心理和社会后果.
- 确定潜在的干预措施来纠正这些扭曲的观点.
主要方法:
- 三项涉及1090名美国参与者的研究评估了对有害在线行为的看法.
- 分析平台级数据,以确定有毒评论和虚假新闻的实际流行率.
- 一个实验测试了高估的影响和教育干预的有效性.
主要成果:
- 参与者大大高估了有害的在线行为,认为43%的Reddit用户发布了有毒的评论,47%的Facebook用户分享了虚假新闻.
- 平台数据显示,只有3-7%的用户产生了最有害的内容.
- 过度估计有害内容的流行导致了负面情绪,感知到的道德衰落,以及对社交媒体欲望的扭曲观点,但教育干预减轻了这些影响.
结论:
- 关于有害社交媒体行为普遍性的误解破坏了社会凝聚力.
- 有针对性的教育干预可以纠正这些误解,减轻负面的社会影响.
- 了解和解决这些认知偏见对于促进更健康的在线环境和社会凝聚力至关重要.
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