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语言复杂性塑造了社交媒体上与骨科信息的接触:前性分析
Saman Andalib1,2, Aidin C Spina1, Bryce Picton1
1University of California, Irvine, School of Medicine, Irvine, California.
JB & JS open access
|December 23, 2025
概括
社交媒体上的更详细的骨科内容获得了更多的点赞和参与时间,尽管对简化帖子的看法相似. 脊柱内容最受欢迎,这表明在线健康信息需要平衡的复杂性.
科学领域:
- 整形外科手术 整形外科手术
- 医学沟通 医学沟通
- 数字健康数字健康
背景情况:
- 社交媒体是患者健康信息的重要来源.
- 在医疗环境中,患者往往更喜欢简化语言.
- 在社交媒体上优化骨科内容需要理解语言的复杂性.
研究的目的:
- 为了比较社交媒体上的原始与简化骨科患者教育材料 (PEMs) 的参与度指标.
- 评估语言复杂性对患者在线骨科内容的参与的影响.
主要方法:
- 美国骨科外科医生学院的PEM被调整为使用AI的简化版本.
- 原始和简化的PEM在单独的社交媒体账户上发布.
- 参与度指标 (浏览量,点赞,花费时间) 被收集和比较.
主要成果:
- 简化帖子的浏览量与原始帖子的浏览量相似 (21,682对21,380).
- 原创,复杂的帖子获得了显著更多的喜欢 (39.58对22.83) 和更长的观看时间 (86.04对58.91分钟).
- 与脊柱相关的内容在所有指标中显示了最高的参与度.
结论:
- 复杂的骨科内容可能会比简化版本带来更高的参与度 (喜欢,花费时间).
- 内容复杂性和可访问性之间的平衡对于有效的社交媒体传播至关重要.
- 脊柱含量的高参与度可能反映了其临床患病率.
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