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通过大数据分析增强NEV品牌权益:采用LDA-LSTM方法挖掘在线消费者评论

Qiong He1, Zhenwei Yang1, Yijia Li1

  • 1College of Management Science and Engineering, Beijing Information Science & Technology University, Beijing, China.

Big data
|December 30, 2025
PubMed
概括

新能源汽车 (NEV) 公司可以通过分析在线消费者评论来提高品牌价值. 大数据分析揭示了关键的感知维度和情绪,指导有效的品牌增强策略,以改善市场地位.

关键词:
在CBBE模型中,CBBE模型是:品牌价值 品牌价值 品牌价值数据挖掘是数据挖掘的一个方法.新能源汽车 新能源汽车在线评论 在线评论

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