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Drashti Upadhyay¹, Miranda Bice¹, Seth Williams¹

¹Department of Orthopedic Surgery, University of Wisconsin Hospitals and Clinics, Madison, WI, USA.

Journal of spine surgery (Hong Kong)

|January 9, 2026

概括

大多数脊柱手术患者不会使用社交媒体来选择他们的外科医生. 当患者在网上搜索时,谷歌和医院个人资料是最常见的资源,很少影响他们的最终选择.

科学领域:

整形外科手术整形外科手术
医疗信息学医疗信息学
患者行为分析分析

背景情况:

脊椎手术的患者越来越多地使用社交媒体.
患者寻求有关脊柱外科医生,医生网络和医院的信息.

研究的目的:

评估社交媒体的使用情况,以选择脊椎外科医生.
比较自我推与医生推的患者在线搜索行为.
确定在线搜索是否影响患者选择脊椎外科医生.

主要方法:

在学术高等推中心进行的调查研究.
在首次造访脊柱诊所时给新患者进行的调查.
从181个收集的调查中分析了169个调查.

主要成果:

大多数患者报告说,社交媒体在外科医生选择中没有发挥作用.
谷歌和医院医生的个人资料是主要的在线资源.
根据在线搜索观察到的最小行为变化 (每个组中的1名患者).

结论:

社交媒体和在线搜索引擎对大多数新患者的脊椎外科医生选择的影响最小.
谷歌和医院个人资料是外科医生信息的最常见在线资源.
推来源 (自我与PCP) 并没有显著改变在线搜索行为或影响选择.

关键词:

社交媒体社交媒体骨科脊椎骨科脊柱脊柱外科手术脊柱外科手术

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