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Updated: Jan 31, 2026

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Principles of Rodent Surgery for the New Surgeon
Published on: January 6, 2011
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美国南部和农村市场对美容外科手术的未满足需求最高:来自谷歌搜索数据的见解和塑料外科医生在指定市场区域的分布
Scott R Levin1, Nina Yu1, Granger B Wong1
1Division of Plastic and Reconstructive Surgery, University of California Davis Medical Center, Sacramento, CA.
Aesthetic surgery journal
|January 29, 2026
概括
南方和农村地区面临着整形手术沙漠和服务不足的市场. 审美需求在全国范围内不断增加,特别是在中西部,突出了外科医生扩张的机会,以改善患者的准入.
科学领域:
- 整形外科 整形外科 整形外科
- 医疗保健服务研究 医疗服务研究
- 地理分析 地理分析
背景情况:
- 对美容手术的需求不断增加,需要优化整形外科医生分布.
- 了解整形外科医生可用性的地理差异对于公平的患者准入至关重要.
研究的目的:
- 识别美容手术的需求和供应在美国的不匹配. 指定市场区域 (DMA).指定市场区域 (DMA).
- 从COVID前期到后期对美容手术需求的区域变化进行量化.
主要方法:
- 使用谷歌趋势相对搜索量 (RSV) 作为需求代理的横截面生态分析.
- 计算的外科医生度 (每10,000名居民的董事会认证的整形外科医生).
- 定义的供需比 (DSR) = 在210个DMA中RSV/外科医生度.
主要成果:
- 8%的DMA是没有外科医生的"整形外科沙漠".
- 最高的DSR集中在南部和农村的DMA;沿海枢纽和.
- 全国整形外科的需求增长了22.54%,中西部增长最快 (+32.58%).
结论:
- 南方和农村的DMA在美学市场中服务不充分.
- 审美需求在全国范围内增加,特别是在美国内部.
- 在高增长地区进行整形手术服务的战略扩张可以改善患者的获取和安全.
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