在平台革命中的赢家和输家
1University of Illinois Chicago, Chicago, Illinois, United States of America.
PloS one
|February 10, 2026
概括
开放平台策略在公司价值方面显示出不同的结果. 成功取决于开发者生态系统和创新,而失败则源于战略失误和管理不善.
科学领域:
- 商业战略 商业战略
- 创新管理 创新管理
- 企业金融公司财务
背景情况:
- 扩展了Parker和Van Alstyne (2018) 和Parker等人对开放平台策略的先前研究. (2017年) 的时间.
- 解决了对开放平台倡议成果的细微理解的需要.
研究的目的:
- 调查开放平台战略的成功和失败因素.
- 评估开放平台倡议对公司利能力和价值的影响.
- 为有效管理开放平台战略提供可操作的见解.
主要方法:
- 事件研究方法应用于52个开放平台倡议.
- 分析与这些举措相关的公司价值变化.
- 对导致成功和失败的因素进行定性评估.
主要成果:
- 开放平台倡议带来了混合的结果:创造显著的价值,破坏,或没有影响.
- 成功的举措促进了开发者生态系统,加速了创新,并利用了战略优势.
- 失败与战略失调,感知绝望和开源管理不足有关.
结论:
- 开源的价值取决于战略调整和明确的价值主张.
- 强大的社区管理对于成功的开放平台战略至关重要.
- 在实施开放平台战略时,企业必须平衡创新,控制和利能力.
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