关于COVID-19疫苗的 (不) 确定性和风险沟通:平民和军事话语之间的比较
1Università degli Studi di Brescia, Brescia, Italy.
Communication & medicine
|February 11, 2026
概括
这项研究分析了美国国防部和世界卫生组织如何传达COVID-19疫苗风险. 它发现了在卫生紧急情况期间影响公众信任和信息传播的不同策略.
科学领域:
- 公共卫生传播 公共卫生传播
- 医学话语分析 医学话语分析
- 健康风险沟通健康风险沟通
背景情况:
- COVID-19疫苗沟通面临着关于安全性和消息传递的重大公众争议.
- 有效的风险和不确定性沟通对于在健康危机期间指导公众和专业人士至关重要.
研究的目的:
- 为了比较美国国防部 (DoD) 和世界卫生组织 (WHO) 在传达COVID-19疫苗信息时使用的语言和话语策略.
- 分析不同的制度框架如何影响医疗风险和不确定性的传播.
主要方法:
- 从国防部和世卫组织网站的文本的语料库风格和语料库辅助话语分析.
- 检查多式联运风险沟通,讲故事,透明度,建立信任,对冲,概率和近似.
主要成果:
- 国防部表现出信心和经验,但有限的公开信息.
- 世卫组织表现出透明度和建立信任,但强调不确定性.
- 不同的机构框架导致了不同的沟通方法.
结论:
- 国防部和世卫组织的沟通策略的潜在融合可以增强令人放心和值得信赖的健康沟通.
- 在不确定性时期,平衡信任与透明度是有效传播公共卫生信息的关键.
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