关于消费者预期后悔如何影响盗版信息产品市场准入机制的研究
Jia Xue1,2, Peng Gao1, Youshi He2
1Management College, Jiangsu University of Technology, Changzhou, China.
PloS one
|February 20, 2026
概括
本研究介绍了分析云服务中盗版数字产品的预期遗憾. 增加对盗版商品的遗憾预期可以改善消费者福利和制造商利,有助于盗版监管.
科学领域:
- 经济学 经济学 经济学
- 行为经济学是一种行为经济学.
- 信息科学 信息科学 信息科学
背景情况:
- 传统的盗版产品监管依赖于事件后的处置.
- 提高产品质量扩大了正品和盗版商品之间的差距,自然制盗版.
- 向云服务和订阅模式的转变改变了盗版产品的属性和消费者行为.
研究的目的:
- 在云服务的背景下,适应盗版信息产品的分析模型.
- 引入遗憾理论和预期遗憾参数,以便更准确地进行影响分析.
- 在数字服务场景中了解消费者行为决策模式.
主要方法:
- 使用遗憾理论开发了一种针对盗版信息产品的影响分析模型.
- 整合了预期后悔参数,以反映消费者决策.
- 分析了消费者对预期后悔的敏感性对市场准入的影响.
主要成果:
- 消费者对预期后悔的敏感性显著影响制造商的质量和价格决策.
- 预期后悔对盗版产品的负面影响为监管提供了科学基础.
- 适当的预期后悔水平有利于消费者和制造商.
结论:
- 遗憾理论为分析云环境中的盗版数字产品提供了一个更适合的框架.
- 预期后悔可以成为增强合法消费者余和制造商利的工具.
- 优化预期后悔有助于提高整体社会福利和有效的盗版监管.
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