个人预期和感知到的满足如何影响对人工智能驱动聊天机器人的持续使用意图? 感知到的创新性和积极参与的调节角色
Yanxinyue Liu1, Kaige Zhang2, Yan Zhang2
1School of New Media and Communication, Tianjin University, Tianjin, 300072, China; College of Management and Economics, Tianjin University, Tianjin, 300072, China.
Acta psychologica
|February 21, 2026
概括
由人工智能驱动的聊天机器人通过感知到的创新性和积极参与,积极影响用户参与. 了解这些心理因素是开发有效的人工智能聊天机器人策略和维持用户互动的关键.
科学领域:
- 人与计算机的交互
- 人工智能的人工智能
- 心理学 心理学 心理学
背景情况:
- 人工智能驱动的聊天机器人越来越多地集成到零售,医疗保健和教育等各个部门.
- 了解用户采用和持续使用的心理和行为驱动因素对于AI聊天机器人开发至关重要.
研究的目的:
- 研究影响用户使用人工智能驱动聊天机器人的持续意图的心理和行为机制.
- 探索个人期望,感知到的创新,感知到的奖励和积极参与持续的人工智能聊天机器人的角色.
主要方法:
- 使用综合理论框架和部分最小平方结构方程建模 (PLS-SEM).
- 通过在线研究方法,通过人工智能驱动的聊天机器人收集了581名用户的数据.
- 分析了各种心理因素与持续使用意图之间的关系.
主要成果:
- 个人期望与被认为的创新性有积极的相关性.
- 感知到的奖励与积极参与有积极的相关性.
- 感知到的创新性和积极参与都会对人工智能驱动的聊天机器人持续使用意图产生重大和积极的影响.
结论:
- 用户对人工智能驱动的聊天机器人的持续使用意图受到感知到的创新性和积极参与的积极影响.
- 这些发现为用户与人工智能聊天机器人的互动提供了新的理论视角.
- 为从业者提供实用的见解,以战略性地开发AI聊天机器人并增强用户参与人类-AI交互的参与度.
相关概念视频
Impression Management Techniques II: Ingratiation
172
Ingratiation refers to deliberate behaviors aimed at increasing one’s attractiveness or likability to a target person, often for strategic interpersonal or social gain. This set of impression management tactics is especially prevalent in hierarchical contexts, where influencing someone with greater power or authority can yield significant benefits. Several distinct ingratiation strategies have been identified, each leveraging psychological cues to foster favor and affiliation.Opinion...
172
Impression Management Techniques III: Aligning Actions
162
Aligning actions are communicative strategies individuals employ to maintain social harmony and preserve personal identity in the face of potential disruptions to social norms. These actions are particularly important in managing social impressions when one's behavior might be seen as inappropriate, incompetent, or morally questionable.Types of Aligning ActionsThe three principal types of aligning actions are disclaimers, accounts, and apologies.DisclaimersDisclaimers are preventive; they are...
162
Impression Management Techniques IV: Altercasting
196
Altercasting is a strategic communication technique in which an individual imposes a specific identity or social role onto another person to influence their behavior and shape the interaction. By presuming a role—such as “responsible leader” or “patient person”—altercasting encourages the target to conform to that identity, often aligning their behavior with the expectations associated with the role. The power of this tactic lies in its subtlety; once a role...
196
The Influence of Affect on Cognition
323
Positive affect significantly influences cognitive processes, including evaluation, memory, creativity, and social judgments. Compared to negative affect, positive emotional states promote more favorable interpretations of stimuli, cognitive flexibility, and heuristic processing. These effects highlight emotions' powerful role in shaping how individuals perceive, remember, and interact with the world.Influence on Evaluation and AttributionWhen individuals experience positive affect, they are...
323
The Influence of Cognition on Affect
253
Cognition plays a pivotal role in shaping emotional experiences, as demonstrated by Schachter and Singer’s two-factor theory of emotion. According to this model, emotion arises from a combination of physiological arousal and cognitive interpretation. The body’s physiological response to stimuli is ambiguous and only gains emotional significance through cognitive labeling. For instance, an increased heart rate and adrenaline surge while standing near an attractive person may be...
253
Motivational Bias
420
Cognitive bias results from limitations in thinking and information processing, leading to systematic errors in judgment. Conversely, motivational bias stems from personal desires or emotions, causing distortions in perception to align with self-interest. Motivational bias influences how individuals perceive and attribute causes to events, often shaped by personal needs, goals, and self-esteem preservation. This bias can distort judgment, leading to inaccurate assessments of success, failure,...
420

