使用私人Facebook群组在拉丁裔父母中推广COVID-19疫苗接种的可行性和可接受性
Elizabeth L Andrade1, Anna I González-Salinas1, Christina N Wysota2
1George Washington University, Washington, DC, USA.
Health promotion practice
|March 10, 2026
概括
一个Facebook干预改善了西班牙语拉丁裔父母的COVID-19疫苗信仰. 该研究表明,这种方法是可行的和有吸引力的,表明增加疫苗信心的潜力.
科学领域:
- 公共卫生 公共卫生
- 卫生沟通健康沟通
- 社交媒体干预 社交媒体干预
背景情况:
- 美国拉丁裔成人和儿童的COVID-19疫苗接种率较低.
- 由于安全问题和错误信息,家长对疫苗的犹是关键障碍.
- 需要有针对性的干预措施来解决这一人口群中的疫苗犹问题.
研究的目的:
- 测试社交媒体干预的可行性,覆盖范围和可接受性,提供日常COVID-19预防和疫苗教育.
- 评估干预对西班牙语拉丁裔父母疫苗信仰,意图和接收的影响.
- 在目标人群中识别儿童COVID-19疫苗接种障碍.
主要方法:
- 一项为期5周的研究,利用两个私人Facebook群组进行干预 (n=55) 和对照 (n=65) 组.
- 干预小组每天提供COVID-19预防和疫苗的教育内容.
- 调查评估了基线和后续疫苗的信念,意图和吸收;Facebook分析测量了参与度.
主要成果:
- 干预参与者报告了对内容,主持人和团体体验的积极反,将帖子评为信息和值得信赖.
- 参与者对Facebook群体内容的参与度很高.
- 干预后,所有参与者都表现出更多的支持疫苗的信念,干预组的改善趋势更大.
结论:
- 使用私人Facebook群的社交媒体干预是西班牙语拉丁裔父母的可行,可接触和有吸引力的方法.
- 初步证据表明,这种干预可以积极影响COVID-19疫苗信仰.
- 解决父母对疫苗安全性和开发速度的担忧对于改善儿童疫苗接种率至关重要.
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