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在不同的中国短视频平台上,semaglutide内容的质量和可靠性:一项专注于副作用的研究
Jiayuan Song1, Xingchen He2, Zhenhai Cui3
1College of Integrative Medicine, Changchun University of Chinese Medicine, Changchun, China.
Frontiers in public health
|March 12, 2026
概括
在中国平台上,关于塞马格卢提德 (一种糖尿病和减肥药物) 的短视频在质量和副作用报告方面存在差异. TikTok显示了更多的副作用提及,而Rednote则提供了更高质量的内容.
科学领域:
- 数字健康数字健康
- 制药传播 制药传播
- 社交媒体分析 社交媒体分析
背景情况:
- 短视频平台越来越多地用于传播健康信息.
- 了解与毒品有关的内容的特征对于公共卫生沟通至关重要.
- 塞马格卢提德是用于糖尿病和体重管理的广泛讨论的药物.
研究的目的:
- 评估中国平台上与塞马格卢提德相关的短视频的质量,可靠性和内容特征.
- 为了探索在表达塞马格卢提德副作用的平台特定差异.
- 评估平台生态和创作者身份对药物信息的影响.
主要方法:
- 来自Bilibili,TikTok和Rednote的607个Semaglutide视频的横截面内容分析.
- 使用修改后的DISCERN和全球质量评分 (GQS) 评估视频质量.
- 系统地记录副作用的提及和主题内容分析.
主要成果:
- 跨平台的内容质量,持续时间和参与度存在显著差异 (p < 0.05).
- TikTok显示了胃肠道和肝胆道副作用的最高提及率.
- 内容质量遵循一个梯度:Rednote>TikTok>Bilibili (p < 0.001).内容质量遵循一个梯度:Rednote>TikTok>Bilibili (p < 0.001).内容质量遵循一个梯度:Rednote>TikTok>Bilibili (p < 0.001).
结论:
- 平台生态极大地影响了semaglutide信息的质量和可靠性.
- 在线药物信息往往缺乏明确的指示和剂量的区分.
- 需要量身定制的干预措施来提高在线药品内容的科学严谨性.
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