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Updated: Sep 28, 2026

New Variations for Strategy Set-shifting in the Rat
Published on: January 23, 2017
Managing strategic change
A D Bender1, A W Muraphy, J P Redden
1School of Management, Widener University, Chester, PA.
Abstract:
Strategic business planning is a two-step process--(1) formulation and (2) implementation. While much effort has been placed on how to formulate strategies that are consistent with internal and external environmental pressures, the key lies in making strategies work. Management cannot stop with formulation but must concern itself equally with the implementation process. This means paying attention to the change process and its management.
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