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Related Experiment Videos

Designing a road map for success: through common values and mission.

K S Gunter, N Peifer

    Caring : National Association for Home Care Magazine
    |September 6, 1991
    PubMed
    Summary

    Clear organizational goals are essential for employee success. Concerned Care, Inc. achieved company success by developing a mission statement and identifying core values to guide employees.

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    Area of Science:

    • Organizational Behavior
    • Business Management

    Background:

    • Employee alignment with organizational objectives is crucial for achieving company goals.
    • Lack of clear direction can hinder productivity and overall success.

    Purpose of the Study:

    • To demonstrate how defining organizational values and a mission statement can create a roadmap for employees.
    • To illustrate the link between strategic planning and successful company outcomes.

    Main Methods:

    • Identification of core organizational values.
    • Development of a comprehensive mission statement.
    • Implementation of the mission statement as a guide for employee actions.

    Main Results:

    • Concerned Care, Inc. successfully created a clear roadmap for its employees.
    • The defined values and mission statement directly contributed to the company's success.

    Conclusions:

    • Establishing clear organizational goals through values and mission statements is a key driver of employee performance and company success.
    • Strategic clarity provides a framework that empowers employees to work effectively towards shared objectives.

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