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Does greater usage of a health plan reduce satisfaction?

B D Gelb1, J N Gaskins, J G Hendrickson

  • 1Institute for Health Care Marketing, University of Houston.

Journal of Health Care Marketing
|November 5, 1991
PubMed
Summary

Purchaser satisfaction with managed care plans is crucial for future healthcare. This study examines if increased use leads to dissatisfaction compared to traditional indemnity plans.

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