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Echo Awards. DMA (Direct Marketing Association) honors nine non-profit campaigns
Fund Raising Management
|November 4, 1994
Abstract:
This year the Direct Marketing Association has chosen nine winners in the Non-Profit Echo Awards competition--two gold, three silver and four bronze. Overall, the DMA bestowed 92 Echo Awards in its annual international competition. These creative campaigns are worth studying. In studying them, you may find your own creative idea.