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Auditing senior management communication practices in the NHS: a regional study
1University of Ulster, Newtownabbey, Northern Ireland.
Health Services Management Research
|October 4, 1996
Summary
Effective strategic change management requires understanding human resource communication. Communication audits reveal organizational communication patterns, leading to actionable improvements, as demonstrated in a National Health Service (NHS) study.
Area of Science:
- Organizational Communication
- Strategic Management
- Human Resource Management
Background:
- Organizations face constant strategic change, necessitating effective management of human resource implications.
- Manager-staff communication is critical for successful organizational change.
- Understanding communication patterns is essential for navigating these changes.
Purpose of the Study:
- To outline how communication audits can provide insights into organizational communication patterns.
- To illustrate the application of communication audits within the National Health Service (NHS).
- To demonstrate how audit findings can inform an action plan for improving communication practices.
Main Methods:
- Delineation and explanation of the nature of communication audits.
- An investigation within the NHS focusing on communication between regional, district, and local management levels.
- Analysis of communication patterns among senior managers at different hierarchical levels.
Main Results:
- The NHS investigation illuminated specific communication patterns between senior managers at regional, district, and local levels.
- Identification of areas for improvement in inter-level management communication.
- Development of a targeted action plan to enhance communication practices.
Conclusions:
- Communication audits are valuable tools for diagnosing and improving communication within organizations undergoing strategic change.
- The findings from the NHS study offer insights into improving management communication across different organizational levels.
- The study discusses the generalizability of its findings to the broader NHS context.