Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Experiment Videos

Capital financing through philanthropy.

M Webb

    Health Care Strategic Management
    |February 10, 1984
    PubMed
    Summary
    This summary is machine-generated.

    Hospitals can enhance capital raising through strategic philanthropy. Rockingham Memorial Hospital (RMH) successfully segmented its donor base to tailor fundraising campaigns, demonstrating an effective development model.

    Related Concept Videos

    You might also read

    Related Articles

    Articles linked to this work by shared authors, journal, and citation graph.

    Sort by
    Same author

    Attenborough's echidna rediscovered by combining Indigenous knowledge with camera-trapping.

    npj biodiversity·2025
    Same author

    Repeatability, reproducibility and normative ranges for EyeGuide Focus testing system in elite male rugby players.

    Journal of science and medicine in sport·2024
    Same author

    Outcomes following intensive allied health therapy in the acute hospital for trauma patients.

    Injury·2024
    Same author

    Chemosensory behaviour of juvenile crown-of-thorns sea star (<i>Acanthaster</i> sp.), attraction to algal and coral food and avoidance of adult conspecifics.

    Proceedings. Biological sciences·2024
    Same author

    Open reduction of displaced intertrochanteric neck of femur fractures.

    Annals of the Royal College of Surgeons of England·2022
    Same author

    Ultrasonic cement removal in cement-in-cement revision total hip arthroplasty: What is the effect on the final cement-in-cement bond?

    Bone & joint research·2019
    Same journal

    Effective leadership is key to a winning program.

    Health care strategic management·2008
    Same journal

    Hospitals finding new ways to boost volume.

    Health care strategic management·2008
    Same journal

    Make your community benefit really benefit.

    Health care strategic management·2008
    Same journal

    Changing times call for changing roles.

    Health care strategic management·2008
    Same journal

    How will physician extenders affect our need for physicians?

    Health care strategic management·2008
    Same journal

    Is your brand a communications strategy or a business strategy? To succeed, the entire community must fulfill promise.

    Health care strategic management·2008
    See all related articles

    Area of Science:

    • Healthcare Administration
    • Nonprofit Management
    • Philanthropic Studies

    Background:

    • Hospitals face increasing financial pressures in the coming years.
    • Identifying diverse capital sources is crucial for healthcare financial sustainability.
    • Philanthropy represents a significant, yet often underutilized, funding avenue for hospitals.

    Purpose of the Study:

    • To present Rockingham Memorial Hospital's (RMH) successful philanthropic fundraising program.
    • To outline the strategies and elements contributing to RMH's development efforts.
    • To provide a model for other hospitals seeking to enhance capital acquisition through donations.

    Main Methods:

    • Analysis of Rockingham Memorial Hospital's (RMH) fundraising program since 1975.

    Related Experiment Videos

  • Segmentation of the hospital's donor base into distinct categories.
  • Development of tailored gift campaigns for specific donor segments.

    • Main Results:

    • RMH has established a highly successful, long-term fundraising program.
    • Donor segmentation allows for customized and effective gift appeals.
    • The hospital's development strategy has proven resilient and adaptable.

    Conclusions:

    • Strategic philanthropic engagement is vital for hospital financial health.
    • Tailoring fundraising approaches to donor segments maximizes capital generation.
    • RMH's model offers valuable insights for healthcare organizations aiming to boost fundraising outcomes.