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Healthcare executive·1989

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Health care management review·1981

The marketing audit: a tool for health service organizations.

Health care management review·1979

Linking quality and performance. Quality orientation can be a competitive strategy for health care providers.

Journal of health care marketing·1997

Satisfaction with nursing homes. The design of employees' jobs can ultimately influence family members' perspectives.

Journal of health care marketing·1997

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Journal of health care marketing·1997

Women's health centers and specialized services.

Journal of health care marketing·1997

Yellow pages advertising by physicians. Are doctors providing the information consumers want most?

Journal of health care marketing·1997

Identifying new patient prospects: efficacy of usage segmentation. For some health care services, usage-based segmentation schemes can be wasteful and ineffective.

Journal of health care marketing·1997

The cost of risk score and star rating growth: insights for future Medicare advantage innovation models.

Health affairs scholar·2026

Food marketing on the International Food and Beverage Alliance's Mexican websites during Covid-19.

Salud publica de Mexico·2026

Vehicle routing optimization and algorithms for instant delivery under customer loss mechanism.

PloS one·2026

Primary Care Cost Sharing in Medicare Advantage.

JAMA health forum·2026

French Consumption of Methylphenidate in Primary Care From 2016 to 2023, Impact of Prescribing Policy Changes-A Time-Series Analysis.

Pharmacoepidemiology and drug safety·2026

The effect of customer incivility on proactive customer service performance mediated by emotional exhaustion and moderated by proactive personality.

Scientific reports·2026

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Creating an effective marketing team. Six leading healthcare marketers offer their perspectives. Interview by Richard D. Stier.

Media and message strategies: consumer input for hospital advertising.

The marketing audit: a tool for health service organizations.

Linking quality and performance. Quality orientation can be a competitive strategy for health care providers.

Satisfaction with nursing homes. The design of employees' jobs can ultimately influence family members' perspectives.

Eliminate the negative. Managers should optimize rather than maximize performance to enhance patient satisfaction.

Women's health centers and specialized services.

Yellow pages advertising by physicians. Are doctors providing the information consumers want most?

Identifying new patient prospects: efficacy of usage segmentation. For some health care services, usage-based segmentation schemes can be wasteful and ineffective.

The cost of risk score and star rating growth: insights for future Medicare advantage innovation models.

Food marketing on the International Food and Beverage Alliance's Mexican websites during Covid-19.

Vehicle routing optimization and algorithms for instant delivery under customer loss mechanism.

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French Consumption of Methylphenidate in Primary Care From 2016 to 2023, Impact of Prescribing Policy Changes-A Time-Series Analysis.

The effect of customer incivility on proactive customer service performance mediated by emotional exhaustion and moderated by proactive personality.

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