In pursuit of excellence via the Delphi technique

The pursuit of excellence has become the catch concept for organizations as they strive to be winners in the competitive healthcare marketplace. As part of its marketing effort, the Ohio University Osteopathic Medical Center (OUOMC) undertook a series of assessments designed to enhance strengths and improve upon areas of identified weakness. With the involvement of all medical center staff, the Delphi technique was employed to bring about a consensus of opinion. Through this process, the group identified the characteristics of the best medical center, determined how OUOMC measured up to these, and improved upon areas of weakness highlighted in the assessment.