Related Experiment Video
Updated: Aug 11, 2026

Abbiategrasso Brain Bank Protocol for Collecting, Processing and Characterizing Aging Brains
Published on: June 3, 2020
The lifetime value of donors: gaining insight through CHAID
Abstract:
Techniques such as regression and CHAID can greatly aid fund raisers in developing an understanding of the behavior of their donors. They can offer particular utility in allowing fund raisers to gain a detailed picture of the LTV of their donors. As organizations begin to employ LTV analyses to inform the targeting of their donor recruitment activity and to use them as the basis for segmenting their donor development mailings, both the efficiency and effectiveness of their fund raising will be greatly enhanced as a result.
Related Concept Videos
Longitudinal Research
Hindsight Biases
Observational Studies
There are three types of observational studies – Prospective, retrospective, and cross-sectional.
Prospective Study
Prospective studies, also known as longitudinal or cohort studies, are carried out by collecting future data from groups sharing similar characteristics. One example of...
Longitudinal Studies
Kaplan-Meier Approach
Kidney Transplant I: Introduction

