Using the WWW to supply the molecular biology lab

The World Wide Web is changing the face of business today and will continue to reshape it in the coming years. Nonvalue-added processes are being eliminated as organizations reengineer their internal ways of doing business in a continual effort to reduce costs and remain competitive. Current electronic market followers claim that gateways, or portals, of information will be the wave of the future. This does not mean that individual suppliers' websites will become extinct. It means that content will continue to change and adapt so that sites will continue to be more useful. If gateways do turn out to be the user's choice for product information presentation in the future, expect more consolidated sites devoted to specific product categories, such as chemicals, molecular biology supplies, and the like.