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The Negotiation Matching Process: Relationships and Partner Selection
Tenbrunsel1, Wade-Benzoni, Moag
1College of Business Administration, University of Notre Dame
Summary
Relationships negatively impact negotiation outcomes. Removing relationship influence in partner selection leads to more optimal agreements and increased market efficiency.
Area of Science:
- Social Psychology
- Behavioral Economics
- Game Theory
Background:
- Partner selection is a critical negotiation component.
- The influence of pre-existing relationships on partner selection is not fully understood.
- Economic and social factors often interplay in market matching processes.
Purpose of the Study:
- To investigate the impact of relationships on partner selection in negotiations.
- To compare economic outcomes in matching markets with and without relationship influence.
- To identify social factors influencing partner selection and their effect on profitability.
Main Methods:
- Three studies employing simulated matching market experiments.
- Analysis of simulated naturally occurring market selection processes.
- Repeated trial experimental simulations to assess negotiator power dynamics.
Main Results:
- Excluding relationships from partner selection increases economically optimal agreements and market surplus.
- Social factors significantly influence partner selection decisions.
- Negotiator power moderates the negative economic impact of relationships.
Conclusions:
- Relationships can hinder efficient partner selection and reduce overall economic gains.
- Understanding the interplay of social and economic factors is crucial for optimizing negotiation outcomes.
- The structure of market selection processes significantly affects agreement quality and profitability.