Search research articles

ABOUT JoVE

Overview Leadership Blog JoVE Help Center

AUTHORS

Publishing Process Editorial Board Scope & Policies Peer Review FAQ Submit

LIBRARIANS

Testimonials Subscriptions Access Resources Library Advisory Board FAQ

RESEARCH

JoVE Journal Methods Collections JoVE Encyclopedia of Experiments Archive

EDUCATION

JoVE Core JoVE Business JoVE Science Education JoVE Lab Manual Faculty Resource Center Faculty Site

Terms & Conditions of Use

Search research articles

Related Experiment Videos

The missing links in social marketing

¹Durable Value Marketing, Golden, CO 80401, USA. scottmac@ecentral.com

Journal of Health Communication

|February 24, 2001

Summary

No abstract available in PubMed .

Related Experiment Videos

Related Concept Videos

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by

Same author

Using the Internet to deliver health care value.

Health marketing quarterly·2002

Same author

Need new beds? Throw out your old formulas.

Health care strategic management·2001

Same author

When it comes to measuring value, few HMOs can make the grade.

Managed care quarterly·2001

Same author

Strategic differentiation becoming 'watchword' for health care organizations.

Health care strategic management·2001

Same author

The death of the four "P"s: a premature obituary.

Marketing health services·2001

Same author

Marketing vs. the 800-pound gorilla.

Health care strategic management·2001