Personality measurement in cross-cultural perspective

Area of Science:

• Psychology
• Cross-Cultural Psychology
• Personality Assessment

Background:

• Cross-cultural personality measurement faces challenges like bias and equivalence.
• Existing research often employs specific theoretical lenses, such as trait, projective, cultural psychology, or evolutionary perspectives.

Purpose of the Study:

• To provide an overview of general issues in cross-cultural personality measurement.
• To discuss personality measurement from various theoretical viewpoints.
• To advocate for an integrated measurement approach.

Main Methods:

• Literature review of general issues in personality measurement across cultures.
• Discussion of alternative theoretical perspectives on personality and its measurement.
• Synthesis of diverse approaches to form an integrated model.

Main Results:

• Identified key challenges including measurement bias, equivalence, and test adaptation.
• Examined the application of trait, projective, cultural psychology, and evolutionary perspectives to personality measurement.
• Highlighted the need for an integrated approach combining diverse methods.

Conclusions:

• An integrated approach to personality measurement is advocated.
• This approach should incorporate diverse aspects of personality.
• It should leverage the complementary strengths of alternative theoretical perspectives for robust cross-cultural assessment.