Uncovering value in the Medicare+Choice marketplace

Medicare managed care plans, now known as Medicare+Choice plans, have long been seen as a solution to Medicare's fiscal problems, including serving as a model for overall Medicare reform. Despite the challenges faced today, the M+C program provides a clear opportunity for the federal government to seek private innovation and experience in evolving Medicare to a more sustainable economic model, and for the private sector to tap into the vast product opportunities of serving a growing Medicare population.