Teen smoking cessation: making it work through school and community partnerships

For the past several years, the West Virginia University Prevention Research Center has been collaborating with state and national partners to design, evaluate, and disseminate the American Lung Association's new teen smoking cessation program, Not On Tobacco (N-O-T). This article describes a process that began with a field-identified need followed by a formal needs assessment and literature review. It also details how partners worked together to identify important program components, implementation strategies, and the evaluation protocol. Finally, it describes the process by which the American Lung Association adopted and disseminated N-O-T across West Virginia and the United States.