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Effective risk communication practice.

William Leiss1

  • 1McLaughlin Centre for Population Health Risk Assessment, University of Ottawa, 1 Stewart Street, Room 311, Ottawa, Ont., Canada K1N 6N5. bill@leiss.com

Toxicology Letters
|April 20, 2004
PubMed
Summary
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Effective risk communication strategies address public concerns about health and environmental risks. Key practices include science translation, managing uncertainty, and bridging the science-policy gap for better public engagement.

Area of Science:

  • Environmental Science
  • Public Health
  • Risk Management

Background:

  • Public controversies regarding health and environmental risks from industrial technologies have persisted since the 1970s.
  • Common features identified across diverse technological risks and controversies.
  • Need for improved organizational strategies to address public risk concerns and interests.

Purpose of the Study:

  • To identify common features in public controversies over industrial risks.
  • To propose strategies for organizations to better respond to public needs regarding risk.
  • To define fundamental requirements for effective risk communication.

Main Methods:

  • Analysis of historical public controversies concerning chemicals and industrial technologies.

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  • Review of developments in risk communication practices since the late 1980s.
  • Identification of core components for effective risk communication.

    • Main Results:

    • Commonalities exist across various technological risks and public controversies.
    • Effective risk communication is crucial for industry and government responsibilities.
    • Three fundamental areas for good risk communication: science translation, addressing uncertainties, and the science/policy interface.

    Conclusions:

    • Understanding common features of risk controversies informs better public engagement strategies.
    • Effective risk communication requires specific tasks within science translation, uncertainty management, and the science-policy interface.
    • Ten essential tasks constitute the minimum requirements for effective risk communication efforts.