A test of whether attributions provide for self-enhancement or self-defense

It is well known that people often make attributions in a way that is favorable to their self-concepts (see R. L. Collins, 1996, for a review). However, it is less clear whether the primary effect is to enhance self-esteem or to defend against the possible loss of self-esteem. The authors performed an experiment to test these possibilities against each other. In a completely between-participants design, participants recalled either a positive behavior or a negative behavior that was performed by themselves or others. They then judged the positivity or negativity of the behavior and made trait attributions about the actor (i.e., himself, herself, or others). The results indicated that although judgments and trait attributions for positive behaviors were similar for the self and for others, judgments and trait attributions for negative behaviors were less negative for the self than they were for others. The authors interpreted these and other findings as supporting a defensive strategy rather than an enhancive strategy.