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Related Experiment Videos

Developing and sustaining a web-based library newsletter.

Anthony J Frisby1, Daniel G Kipnis, Elizabeth G Mikita

  • 1Scott Memorial Library, Thomas Jefferson University, 1020 Walnut St., Philadelphia, PA 19107, USA. Tony.Frisby@jefferson.edu

Medical Reference Services Quarterly
|April 26, 2006
PubMed
Summary
This summary is machine-generated.

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Scott Library

Area of Science:

  • Library and Information Science
  • Digital Communication
  • Publishing Studies

Background:

  • Traditional library newsletters faced challenges in engagement and reach.
  • The advent of the internet presented new opportunities for communication.
  • Scott Library sought to modernize its newsletter through web integration.

Purpose of the Study:

  • To evaluate the evolution of the JEFFLINE Forum, a web-based library newsletter.
  • To identify successful strategies for developing and sustaining a library newsletter.
  • To inform future improvements and ensure the longevity of the JEFFLINE Forum.

Main Methods:

  • Retrospective analysis of the JEFFLINE Forum's development over five years.
  • Examination of challenges encountered in online newsletter creation.

Related Experiment Videos

  • Identification of effective strategies through reflection and review.

    • Main Results:

    • The JEFFLINE Forum successfully adapted traditional newsletter formats for the web.
    • Key strategies for engagement and sustainability were identified.
    • Lessons learned provided insights into overcoming common newsletter challenges.

    Conclusions:

    • The JEFFLINE Forum's five-year review offers valuable insights for library communication.
    • Sustained evolution and strategic adaptation are crucial for digital library newsletters.
    • The study aims to enhance the JEFFLINE Forum and support other library newsletters.