Engaging youth about gambling using the internet: The YouthBet.net website

YouthBet.net's (www.youthbet.net) goal is to prevent gambling problems among youth through an interactive, multimedia website based on a public health approach.

YouthBet.net was designed by youth for youth. A youth working group spent several months designing the look and feel of the site to ensure that it would appeal to youth aged 10-19. In total, 34 youth from the Greater Toronto Area participated in the first 3 phases of the usability testing of the site using Video Capture of User Site Interaction methodology.

Urban Toronto.

Utilizing public health strategies such as health promotion, harm reduction and problem prevention, YouthBet.net features games, information and help resources to protect youth from gambling-related harm.

Youth participants indicated that they liked the interactive way gambling information was presented via realistic games and quizzes, often citing that YouthBet.net would be a fun and educational tool to be used by teachers in the classroom. Participants had no difficulties navigating the site, finding content and playing games. Additionally, all youth said that they would return to the site and would recommend it to a friend if they were having a problem with gambling.

YouthBet.net is one of the first comprehensive websites designed for youth gambling. Findings from this research will inform future health promotion, harm reduction and problem prevention efforts for youth gambling using Internet technology.