Related Experiment Video
Updated: Jul 12, 2026

12:09
Studying Food Reward and Motivation in Humans
Published on: March 19, 2014
Summary
No abstract available in PubMed .
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Motivation is a multifaceted process that drives behavior toward fulfilling various physiological or psychological needs. This process involves initiating, guiding, and maintaining specific actions influenced by internal and external factors. For example, when someone feels hungry while watching television, hunger is a motivator, prompting the individual to get up, walk to the kitchen, and find something to eat. In this instance, hunger initiates and sustains the behavior necessary to meet the...
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Cognitive Learning
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