Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Causes of Similarity-Dissimilarity Effect01:26

Causes of Similarity-Dissimilarity Effect

The similarity-dissimilarity effect, a fundamental concept in social psychology, explains how interpersonal similarities and differences influence attraction and social interactions. This effect is supported by three key psychological perspectives: balance theory, social comparison theory, and consensual validation.Balance Theory and Cognitive ConsistencyBalance theory, developed by Fritz Heider, posits that individuals seek cognitive consistency in their relationships. When two people share...

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Word length vs. lexical factors: Re-examining what causes the word-length effect in serial recognition.

Memory & cognition·2025
Same author

Similar phonemes create interference in the serial recall task.

Memory (Hove, England)·2024
Same author

Neighborhood frequency effects in simple and complex span: Do high-frequency neighbors help or hurt?

Memory & cognition·2024
Same author

Distinctiveness, not dual coding, explains the picture-superiority effect.

Quarterly journal of experimental psychology (2006)·2024
Same author

Valence and concreteness in item recognition: Evidence against the affective embodiment account.

Psychonomic bulletin & review·2023
Same author

Set size and the orthographic/phonological neighbourhood size effect in serial recognition: The importance of randomization.

Canadian journal of experimental psychology = Revue canadienne de psychologie experimentale·2023

Related Experiment Video

Updated: Jul 11, 2026

An Experimental Paradigm for Measuring the Effects of Ageing on Sentence Processing
04:30

An Experimental Paradigm for Measuring the Effects of Ageing on Sentence Processing

Published on: October 25, 2019

Age-related differences in the von restorff isolation effect.

Tamra J Bireta1, Aimée M Surprenant, Ian Neath

  • 1Psychology Department, Social Sciences Building, The College of New Jersey, 2000 Pennington Rd., Ewing, NJ 08628, USA. tbireta@tcnj.edu

Quarterly Journal of Experimental Psychology (2006)
|September 27, 2007
PubMed
Summary

Older adults show improved memory for distinctive items, similar to younger adults, due to the von Restorff effect. This memory benefit is smaller in older adults, supporting the associative deficit hypothesis.

More Related Videos

The Power of Interstimulus Interval for the Assessment of Temporal Processing in Rodents
10:27

The Power of Interstimulus Interval for the Assessment of Temporal Processing in Rodents

Published on: April 19, 2019

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies
08:24

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies

Published on: August 25, 2023

Related Experiment Videos

Last Updated: Jul 11, 2026

An Experimental Paradigm for Measuring the Effects of Ageing on Sentence Processing
04:30

An Experimental Paradigm for Measuring the Effects of Ageing on Sentence Processing

Published on: October 25, 2019

The Power of Interstimulus Interval for the Assessment of Temporal Processing in Rodents
10:27

The Power of Interstimulus Interval for the Assessment of Temporal Processing in Rodents

Published on: April 19, 2019

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies
08:24

The Joint Effect of Social Comparison and Social Distance on Evaluation of Intertemporal Choice Outcomes in Event-related Potential Studies

Published on: August 25, 2023

Area of Science:

  • Cognitive Psychology
  • Neuroscience
  • Human Development

Background:

  • The isolation effect, or von Restorff effect, describes enhanced memory for distinctive items.
  • This effect is well-documented in children and younger adults but not consistently found in older adults.
  • Previous research indicated a lack of the von Restorff effect in older populations.

Purpose of the Study:

  • To investigate the presence and magnitude of the von Restorff effect in older adults.
  • To compare memory performance for distinctive items between younger and older adults.
  • To examine the findings in the context of the associative deficit hypothesis.

Main Methods:

  • Participants (younger and older adults) were presented with lists of items.
  • A physical manipulation (font color) was used to create a distinctive item within each list.
  • Memory recall for the distinctive item and other items was assessed.

Main Results:

  • A significant von Restorff effect was observed in both younger and older adults.
  • The magnitude of the effect was smaller for older adults compared to younger adults.
  • Results support the associative deficit hypothesis regarding age-related memory differences.

Conclusions:

  • Older adults do benefit from item distinctiveness in memory, contrary to some previous findings.
  • Age-related differences in memory performance are partly explained by reduced associative abilities in older adults.
  • Distinctiveness provides a memory benefit across the adult lifespan, though it may be modulated by age.